Customer Centric Marketing Database
Single Source of Truth for Customer Engagement
Allowing marketers to send the right messages to the right consumersat the right time.
Marketer-Managed Unified Database for all Sales, Marketing and Customer Analytics Systems
A customer data platform unifies customer data across functional and channel-specific data silos into an always-on, always-processing customer profile available throughout the enterprise. It makes unified data easily available to business users at the moment of need, without them having to put in a request to departments that manage such information.